Link-Gov.Org

Lobbying & Pressure Groups

Industry has a huge challenges of doing business in a complex global environment. What’s needed is proactive strategies and strategic advice on market entry, corporate positioning, economic policy, corporate responsibility and governmental relations.

By understanding the uses of lobbying and pressure groups industry leaders are able to maximise the impact of their communications with government, regulators and other audiences, at the same time as fostering a productive dialogue between government and business.
Our business is geared towards developing and managing high profile, pressure-based campaigns that are designed to influence the decision making process in government. Be that by identifying coalition partners or developing a political contact programme that is designed to communicate your message to the most appropriate audience.

We have an in-depth knowledge of the complex political framework and cultural sensitivities that characterise UK politics. We ensure your message is appropriate and delivered to the heart of the decision-making process. This may involve a lobby campaign for legislative or regulatory change or coalescing support for a particular issue.

Research backed advocacy is a central component of most effective public policy programmes. We assist our clients to develop robust, persuasive and tested arguments.

Every day we deal with business issues that just happen to play out across political and policy-influencing audiences. These would directly impact clients' bottom lines and reputations if they weren't carefully managed.  We help our clients to manage them positively by tailoring their dialogue with NGOs, consumer bodies, trade associations and academics to help them inform and influence the UK policy world. We help our clients to know how to seek compromise, when to challenge policy assumptions, when to take a stance and what alliances to make and partners to embrace.

Pressure groups are an increasingly important feature of today’s political landscape also and are active on many levels from local and national through to European. They reflect a diverse range of interests and a myriad of political players in various parts of the political landscape – parties, media government and parliament. They are involved at every stage of the political process, from raising issues and agenda setting to policy implementation and monitoring.

Lobbyists seek to influence legislation. We have the experience necessary to fully understand the legislative and regulatory processes so as to affect those processes for the benefit of our  clients